The Imaginative World of Reading
As part of the organizations objectives, Vancouver Writer’s Fest want to engage and draw in the attendance of the city’s younger generation to the annual festival.
Our campaign approach visually imagines this years author speakers and their featured novel. Each poster and illustrator interprets the authors story in their own personal way. A contemporary, yet classically artful demonstration which is also reinterpreted by the viewers in combination with curated colours and typographic palette for each unique story.
Team
Agency: Carter Hales Design Lab
Creative Director: Sean Carter
Designers/illustrators: Rosie Gopaul, Andrew Schick, Sherry Jang, Tony Yu, Benjamin Stone
Acknowledgements
Graphis Annual 2019 Gold Poster Series: Festivals Category Communication Arts Design Annual 2018: Poster Series
Applied Arts Poster Series 2018
